Feature comparison
| Feature | Vera | ZoomInfo |
|---|---|---|
| Primary Focus | Company enrichment + B2B partnership insights | Sales intelligence (contacts + companies) |
| How You Use It | No-code dashboard or REST API | Platform UI + CRM integrations |
| Contact Data | Company-level only | Extensive: emails, direct dials, org charts |
| Pricing Model | Pay-per-enrichment, monthly billing | Annual contract, sales-quoted ($15K+/year) |
| Free Tier | 250 enrichments/month, no credit card | Community edition (10 contacts/month) |
| AI Features | Sales angles, partnership scoring, competitor mapping | Copilot: account summaries, intent signals |
| Bulk Enrichment | CSV upload or API (1,000/batch) | Platform UI + CRM workflows |
| Best For | Sales teams, founders, and developers | Enterprise sales teams running outbound |
Why teams choose Vera
API + Dashboard
REST API with OpenAPI spec for developers. No-code dashboard with search, CSV upload, and export for non-technical teams.
Pay for What You Use
Free tier with 250 enrichments/month. Paid plans from $0.05/enrichment with monthly billing. No annual contracts.
B2B Match Insights
Get sales angles, partnership opportunities, and a compatibility score for every company. Answer "How should we approach this prospect?" automatically.
Self-Service Setup
Sign up, get an API key, and enrich your first company in under 5 minutes. No sales calls, no onboarding process.
At a glance
Vera
- Company enrichment via dashboard or REST API
- 40+ fields with AI-generated insights
- B2B match: sales angles, partnership opportunities per company
- Free tier: 250 enrichments/month
- Monthly billing from $0.05/enrichment
- Instant self-service — no sales process
ZoomInfo
- Contact data: emails, direct dials, org charts
- Buyer intent signals and account scoring
- ZoomInfo Copilot for account summaries
- Community edition: 10 contacts/month
- Annual contracts starting at $15K+/year
- Sales-quoted pricing, demo required
Cost comparison by volume
Vera pricing is transparent and usage-based. ZoomInfo requires annual contracts.
| Monthly Volume | Vera | ZoomInfo |
|---|---|---|
| 100/month | $0 (free tier) | $15K+/year (min contract) |
| 1,000/month | $100/mo | $15K+/year (min contract) |
| 10,000/month | $500/mo | $40K+/year |
When to use each
Choose Vera
You need company intelligence for market research, partnership discovery, or product integration. Use the dashboard for no-code workflows or the API for automation. Usage-based pricing, no sales process.
Choose ZoomInfo
Your sales team needs contact-level data (emails, direct dials), buyer intent signals, and native CRM integrations with Salesforce or HubSpot.
Use Both
Use ZoomInfo for prospecting and contact discovery. Use Vera to enrich company records with B2B match insights — sales angles, partnership opportunities, and compatibility scores for every account.
Frequently asked questions
Does ZoomInfo offer a free API?
ZoomInfo has a Community edition with limited credits (10 contacts/month), but full API access requires paid plans starting around $15K/year. Vera offers 250 free enrichments/month with full API access on every plan.
Does Vera provide contact data like ZoomInfo?
No. Vera focuses on company-level enrichment: firmographics, social profiles, AI value propositions, and B2B match scoring. If you need emails, phone numbers, and org charts, ZoomInfo is the better tool for that.
Can I use Vera without writing code?
Yes. The Vera dashboard lets you search companies, enrich domains, upload CSV files, and export results — no API integration needed. The API is available for teams that want programmatic access.
What is B2B match scoring?
Set up your company profile in Vera, and every enrichment includes an AI-generated analysis of how your company could partner with the enriched company — value propositions, partnership angles, and fit scoring.
Can I use Vera and ZoomInfo together?
Yes. Many teams use ZoomInfo for contact discovery and prospecting, then use Vera to enrich company records and get partnership insights in their own systems. The tools are complementary.
Try Vera free
250 free enrichments/month. No credit card, no sales call.